Conference Proceedings

On The Marketing Challenges Of Early Stage Technology Transfer From The University Point Of View

Szabolcs Prónay, Norbert Buzás

In: Academic Proceedings of the 2015 University-Industry Interaction Conference: Challenges and Solutions for Fostering Entrepreneurial Universities and Collaborative Innovation. 587 p.
Konferencia helye, ideje: Berlin, Németország, 2015.06.24-2015.06.26. Münster: University Industry Innovation Network, 2015. pp. 214-230.

University innovations for sale – analyzing the technology transfer activities of European and Japanese universities from the perspective of Science to Business marketing

Prónay Szabolcs, Buzás Norbert, Keszey Tamara, Takauyi Sakai, Kensuke Inai

In: EMAC 2016. 45th EMAC Annual Conference: Marketing in the age of data. 273 p.
Konferencia helye, ideje: Oslo, Norvégia, 2016.05.24-2016.05.27. Oslo: BI Norwegian Business School, 2016.p. 157.

Sándor Huszár, Szabolcs Prónay, Norbert Buzás

In: Proceedings of 8th International Conference for Entrepreneurship, Innovation and Regional Development. Konferencia helye, ideje: Sheffield, Egyesült Királyság / Anglia, 2015.06.18-2015.06.19. Sheffield: Sheffield University, 2015. pp. 502-518.

Sándor Huszár

In: New Ideas in a Changing World of Business Managament and Marketing. Conference: Szeged, Hungary, 2015.03.19-2015.03.20. Szeged: University of Szeged, Doctoral School of Economics, 2015. pp. 57-75.


Norbert Buzás, PhD, MBA
head of research group

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